SBS MEDIA / COMPLETE FILM
A customer testimonial film designed to provide credible social proof across web and LinkedIn.
SBS MEDIA / PROJECT NOTES
WeAreSMC
Testimonial / Case study / Corporate
This WeAreSMC film puts a customer’s experience at the centre of the message. The contributor explains the relationship in their own words. The project sits within the SBS Media corporate portfolio alongside business information films and company stories.
The finished film uses a seated interview against a simple background. WeAreSMC branding and contrasting captions keep the company identity present while the speaker carries the story. The restrained framing keeps the viewer’s attention on the interview.
The resulting film runs for just over two minutes and is presented here in full. It shows an approach to corporate content built around a specific person and experience. For a similar project, the starting points are the customer story, the contributor’s availability and the channels where the film will be used.